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The population is exploding and the land is running out. The available land and the construction cost fortunes and hence, renting or buying also costs fortunes. All this sounds familiar? Sure it does especially if you are hyped about starting a new business. Such a predicament! Now, you must be tackling the dire question – to invest in business or...

Most restaurants have always been on a tight budget, especially in marketing and advertising. It was not surprising to be budget-challenged before the Covid19 pandemic hit the world. The restaurant industry was among one of the worst-hit industries in the world. The problem for those tasked with increasing footfall and the sale got only worse. There can be no question that the restaurant industry faced severe challenges. And with the new year, the industry is engaged in adapting to new changes and challenges. From limited customer seating to the behavioural changes in customers, restaurants are having a hard time. Your restaurant must follow health protocols. At the same time, you also need to look for ways to increase footfall and sales. In such a sticky situation, promotion is your best bet. After all, who does not like incentives? Well, technically, incentives are one of the ways. In 2021, you need to go beyond measures to keep your customers interested and engaged with your brand. This is, of course, a short-term challenge as vaccines are making headlines. It won’t be long before customers open their stringed purses and you can breathe easily, and outlast the cold winter months. When spring comes, your restaurant must be ready for sales, and to achieve that, you must invest in promoting your restaurant right now. Continue reading →

Digital signage is the trending advertising tool that many brands are leveraging to attract new and existing social audiences. You can use digital signage for anything when it comes to advertising. Just like other brands are employing creative and unique ways to advertise, and if you are wondering about revamping your existing screens, this article will explore how you can...

A reliable logistics partner is vital for brand awareness when you’re short of marketing campaigns and looking to make a big impact on customers. When public events happen, there is little time to construct, deploy, set-up or install, entertain the crowd, and break down the whole set up. There is simply no room for errors in construction and let alone logistics delays. Public locations are open-air and therefore, on-site storage solutions are the key. Not only do these help you in creating brand awareness, but also easy to construct, deploy, set-up, and deconstruct. Continue reading →

Covid19 has made several businesses grapple for survival. All the big plans and dreams went down the drain. Across geography, businesses are closing daily. It simply doesn’t matter if a business was decades old or an early start-up. The situation is dire, unpredictable. And we can all agree on this point – 2020, what a year! Reluctantly but surely. Businesses entered into 2020 with optimistic outlooks and how it turned out well, as they say, the rest is history. As this stormy year is closing to an end, you might be clouded by worries and anxieties. After all, you need to figure out how to stay afloat in the coming year. Continue reading →

It has been more than a year since the first case of Covid19 was reported. Down the line, the world has witnessed several unpredictable and devastating situations. Even after a year, there has been no significant respite. The coronavirus pandemic is still a public health emergency and therefore, there can be no lapses when it comes to protecting yourself. As the number of cases is sinking, offices around the world are opening. Maintaining safety of all employees is a priority for all organizations. Though, the responsibility falls on everyone’s shoulders because if you uphold vigil, the chances are high that you will sail safely in such trying times. Keeping the workplace clean and well sanitized can stop the spread of the novel coronavirus – WHO guidelines have stated. In addition to keeping your workplace clean and sanitized, implement the following best ways to protect your workplace from the coronavirus as these precautionary measures have a great potential in curbing the risk of injection. Continue reading →

Coronavirus or COVID-19 has really taken the world by a storm, and not in a good way. It has left the majority of the businesses affected, and some devastated, resulting in a significant blow to the economies around the globe. While some business owners have figured out innovative & intelligent solutions to ensure the survival of their businesses, the said...

As the Coronavirus tightens its grip over the world, most of the entrepreneurs & business owners are finding themselves in a pinch. There is no telling when this situation will disappear & the world will be back to being ‘normal’ again. With the businesses all over taking a massive hit, making sure your business doesn’t just survive, but thrives during these tough times is something every business owner aims to achieve! With that being said, here are 5 products that are crafted to help your business stay ahead during the COVID-19 pandemic - Continue reading →

Whether your business is big or small, whether you have been in the game for years or have just started out, custom branded products have proven to work great consistently & yield a great ROI always. Custom branding solutions are undoubtedly one of the best investments you can make in your business, but the tricky part is selecting the perfect solution for your needs & within your budget. Every year, custom branding evolves & new solutions are invented. Want to stay ahead of the curve & take your business Above All your rivals in 2020? Check out the most effective promotional products for your brand in 2020! Continue reading →

If you have been in business for some time, you most likely know the value of festive seasons. This holds especially true for local businesses, as people are much more likely to shop during holidays. Whether you are looking to gain some extra sales this Christmas, or want maximum people to know about your offer, your advertising needs to be unique & appealing to your potential buyers. With each year, new & more innovative methods of advertising evolve & are used by businesses in creative ways. Let us look at 5 Advertising Ideas for Christmas your customers will simply love! Continue reading →