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Inflatable Advertising, Retractable Banner, Pop Up Banner, Promotional Products, signage solutions
It’s no secret that promotional aids can provide creative marketing solutions for companies of all sizes. For years, promotional aids such as tote bags, beverage holders of all shapes and sizes, and t-shirts have been helping spread the word about companies to the greater public.
However, sometimes you need to think outside of the box to stand out. While the aforementioned promotional aids are always great choices, if you’re looking for a new and different way to really wow customers, consider one of these eight unexpected and creative promotional aids. From magnetic floating displays to kites and even paddle boards, Above All Advertising offers promotional aids that are bound to make customers take notice and improve your branding.
Think about it: with a promotional clock, your customers are literally exposed to your brand every time they glance at the wall to check the time. That’s a lot of times per day! Featuring your logo in the center and large, easy to read numbers, this 10.25-inch diameter clock is a functional and beautiful promotional item that is available to order in quantities as low as 6 units!
Featuring patent-pending magnetic technology, this unique display makes the product or item of your choice (up to 13 ounces) levitate, continuously revolving in space. Augmented with spot LED lighting, this display is bound to attract potential customers who want to know, “how’d you do that?”. This promotional aid provides the perfect ice breaker, inviting conversation with potential customers and exposing them to your brand in a cool and attractive way.
These approximately 16-inch inflatables have a super-high degree of customization, and can be made in the shape and colors of your choosing. This makes them perfectly tailored to your brand, and perfect for promotion. Whether you’re displaying them at a trade show, using them as promotional giveaways, or using them to create a dynamic retail display, custom sealed inflatables are proven to increase sales and brand awareness.
These blinds are appropriate for both residential and commercial applications, and can be printed with the custom graphics of your choosing. The design possibilities are endless! Perhaps you’ll showcase a product image, or just emblazon your blinds with your company’s logo and tagline. Either way, every time the sun comes out your blinds will capture attention on these roller shades! They can truly enliven a business or any room in which they are placed.
These portable and compact dressing rooms feature the unique Fabsta™ style stretch fabric exterior that is growing rapidly throughout the exhibition industry. But its appeal isn’t just aesthetic. This popular item provides a great solution for events out in the public, or can provide a helpful promotional aid at photo shoots. Anywhere can be “on location” in a jiffy with this unique promotional aid.
These customized drink dispensers assemble quickly and travel easily, so they can be used either in a food service space or taken outdoors for festivals or street fairs, which makes them versatile and appropriate for a number of different settings. Not only do these drink dispensers help advertise, but they help build positive identity for your brand as a design-savvy and on-trend company. Various sizes and templates are available so that you can customize your drink holder to be appropriate for your unique business.
Conclusion: Promotional aids can be a great way to improve your company’s brand identity and start conversations with customers. In today’s saturated market, it’s important to stand out in the crowd, and creative, out of the box promotional aids can help. Above All Advertising offers a number of creative and sometimes unexpected solutions; see for yourself if one of these creative and unique options can help improve your company’s visibility and gain you more attention!
Which is your favorite creative promotional aid?
10 Custom Games to Use for Promotions. When it comes to promoting your business, don’t be afraid to have a little fun with your marketing. In recent years, branded custom games have attained more and more popularity as a method of capturing the attention of potential customers, allowing them to interact with you, and making them far more likely to spend money with your business. These games can act as the ultimate ice-breaker, taking customers from curious to actually engaging with your business and employees.
There are a number of different custom games out there which are suitable for businesses; which one is right for you? Here, we’re profiling some of the most popular options and highlighting the advantages of each, to help you decide which one is the right fit for your business.
10 Custom Games to Use for Promotions. From tabletop games to inflatable ball toss options, there’s a game for every type of business. Here are ten awesome options:
Not only is this game perfect if your space is limited, but since it ships completely assembled, it’s a snap to set up and transport at your next event.
Conclusion: Custom games are an eye-catching and engaging way to help promote your business and establish your company as being hip, relevant, and fun-loving. By offering people the chance to engage with your brand in a playful way, you’ll forge positive associations with potential customers, and leave a lasting impression. Investing in a custom branded game is a great way to boost your business and have fun at the same time.
Have you ever considered a promotional game for your business?
Have you ever considered buying an outdoor tent? Simple to construct and emblazoned with your logo, an outdoor tent can be a powerful marketing tool and a way to increase sales both on your business site and by bringing your business to outdoor markets.Buying an outdoor tent requires an investment, it’s true, but it is one on which you can potentially see great returns in sales, marketing, and general exposure to your business. To make sure that you make the most sound investment for your company, take a few minutes to consider these 10 things before buying an outdoor tent.
Buying an outdoor tent requires an investment, it’s true, but it is one on which you can potentially see great returns in sales, marketing, and general exposure to your business. To make sure that you make the most sound investment for your company, take a few minutes to consider these 10 things before buying an outdoor tent.
(Source: Above All Advertising)
What is an outdoor tent? Before talking about what to consider when buying an outdoor tent, let’s briefly discuss what an outdoor tent is, exactly. Many people will think of a simple, farmer’s market style tent; while this is absolutely an outdoor tent, it’s far from the only type. Outdoor tents can include a much wider variety of products which can be tailored to your business, ranging from pop-up tents in sizes from a modest walk-up to huge version suitable for large events, to inflatable Show Shells to eye-catching Spider Tents. You can browse the robust offerings on the Above All Advertising site.
10 Things to Consider When Buying an Outdoor Tent. Now that you’ve got an idea of some of the different outdoor tent options, here are some important questions to ask yourself before making the investment. These can help you make the best purchase for your business.
Conclusion: These considerations don’t take up too much of your time, but they can be of huge assistance when you’re investing in an outdoor tent. By taking the time to take stock of your needs and goals for an outdoor tent, you’ll be well on your way to making the best investment for your business.
How would you use an outdoor tent?
An outdoor sign performs many different services for your business. On the simplest level, signage outside of your business acts as an informative marker of your location for existing customers, helping them locate you on the street. But outdoor signage is also one of most effective ways to attract new customers and expose your business to those who might not otherwise discover you. A prominent, well-designed outdoor sign acts as both billboard and advertisement for your company, enticing potential customers who might be walking or driving by, and ultimately bringing new business in the door.
Here, we’ll discuss five specific ways in which outdoor signs can help increase business, both in short and long-term ways. We’ll also include some informative tips for how to maximize your sign’s potential so that it can be the most effective sales and promotion tool possible.
What is outdoor signage? This might sound like a silly question at first: obviously, it’s signage that is outdoors. But it doesn’t just mean a sign outside of your door.
What is considered outdoor signage is actually quite a wide category, including but not limited to hanging banners and flags, sandwich boards, human directional signs (a sign physically held by someone outside of your business), inflatables, ad tunnels, frog signs, arches, retractable banner signs, air tubes, and even outdoor tents. To get a full idea of the breadth of the outdoor signage options available to you, check out the outdoor advertising section on the Above All Advertising site.
Choosing an outdoor sign
Feeling intimidated by all of the outdoor signage options, and confused about which one is right for your business? Don’t be. By taking some time to consider your business’s specific needs for signage, the choice will become far easier. For help deciding which type of sign might be right for you, check out this informative post on how to decide what type of signage is right for your business that will help you gain clarity on your goals and needs for a sign.
(Source: Above All Advertising)
5 Ways that Outdoor Signs Can Help Increase Business. Here are five ways in which outdoor signs can help you increase business, including how to maximize the effects for your business.
(Source: Above All Advertising)
Source: Above All Advertising
(Source: Above All Advertising)
(Source: Above All Advertising)
Conclusion: Whether it’s a simple sandwich board sign or an elaborate inflatable, outdoor signage is an effective marketing tool for just about any type of business, allowing you to promote your service or product to the public. Pursuing outdoor signage can have a huge impact on your business and help bring in new customers, so it is well worth taking the time to explore. Check out our outdoor advertising options to see which one might be right for you!
What kind of signage do you display outdoors?
If you display at indoor events such as trade shows, exhibitions, or even job fairs, it’s important to have display tools which will help you showcase your business in a polished, professional way. Our indoor display kits are the perfect solution, providing all-in-one custom printed display options which can be used at a variety of different types of events.
But which indoor display kit is right for your business? Do you need something simple, or something a little fancier? Before investing in an indoor display, ask yourself these ten questions to help determine which kit is right for you.
What type of indoor display do you employ for your business?
Everyone knows that outdoor signage can be an effective way to bring attention to and promote your business. But your promotion shouldn’t end outside of your business’s front door. Expanding your signage to the great indoors can prove an invaluable sales tool. There are plenty of ways in which indoor signage can help increase sales, boost your business, and bolster your bottom line.
In this post, we’ll discuss 10 unique types of signs to use indoors. Reaching beyond just traditional signage options, we’ll discuss unique styles of signage which can help make an impression and convey information about your product to customers in an engaging and effective way. These indoor signs are bound to make an impression on customers and help boost business.
10 Unique Types of Signs to Use Indoors. Regardless of the type of business you run, chances are, you could get some good use out of these creative and innovative indoor signs. These are just a taste of the offerings; you can browse the full indoor signage collection on the Above All Advertising website.
Conclusion: Think outside of the advertising box with one of these unique signs to use indoors. Don’t let outdoors be where all of your flash is--keep customers fascinated once they enter your place of business, or use these indoor signs for your next indoor trade show or event.
What types of indoor signage do you use?
When it comes to promotion, the more eyes exposed to your logo or advertisement, the better. Printing your logo or advertisement on a vehicle is a brilliant way to show your business and services offered to the world. Not only will it catch people’s eyes on the road, acting as a moving billboard, but even when the vehicle is parked, it can act as promotional item even while you shop or run errands. You never know when someone who needs your service will see your vehicle and reach out!
Venturing into vehicle printing can seem intimidating to some, so this post is intended to inform you about some of the effective ways in which this advertising method can be used to promote your business. From all-over vehicle printing to low-commitment removable magnets featuring your logo, there’s a vehicle printing option for just about every style and budget.
What is vehicle printing? Vehicle printing refers to any number of ways in which you can transform a vehicle into an advertisement. This could include an all-over vehicle wrap, a custom car cover, a mirror glove, or even a magnet which can be affixed to a car. All of the offerings are viewable with specifications and photos on the Above All Advertising website.
12 Ways to Promote your Business Using Vehicle Printing.
Conclusion: Vehicle printing is an effective way to advertise your company and services. It also allows for creativity that makes them fun to create, and it is an engaging way to share your business with existing and potential customers. Give this innovative method of marketing a try and see for yourself the amazing results that vehicle printing can offer.
Have you ever considered vehicle printing?
For a business, brand recognition is maybe not everything, but it counts for a whole lot. The more ways you can expose your brand to the world with printed variations of your logo and look, the better: people will begin to recognize you, and then to gravitate toward you. A surprisingly effective tool? Customized, printed market umbrellas.
Believe it: branded umbrellas can be a seamless way to create a useful and helpful object while also acting to promote your business. Not only will you create a functional item and pleasant decor, but you will also create a powerful marketing tool which can expose new customers in unexpected settings to your business. This post details some of the sometimes unexpected benefits of market umbrellas for your business.
What is a market umbrella? So...what is a market umbrella? Basically, picture the umbrellas at the tables of your favorite outdoor restaurant or bar. This is the type of umbrella we are talking about here: a large, sturdy specimen with a large span (7 to 9 feet). While it opens similarly to an umbrella you’d use for the rain, the quality and durability is much more advanced: the “ribs” holding umbrella top are wood, and the center pole is far thicker, making these umbrellas suitable for outdoor use and better suited to survive elements such as rain or wind due to an added extra crown of fabric known as a “wind vent”.
The umbrellas can be fit through holes in patios, or picnic or bistro tables, or can be fitted into weighted umbrella stands. They can be created in round, traditional umbrella shapes, or hip, eye-catching square shapes.
But wait, there’s more! In addition to being sturdy and strong, these umbrellas can also be personalized. Above All Advertising offers full digital dye printed umbrella canopies, which leave the creative design completely up to you, so you can create a unique expression for your business. Just about any custom PMS/Pantone color can be matched to create umbrella canopy panels that form a unique expression for your unique business. You could work with a graphic designer to create a multicolored design divided among each panel, or create an all-over print featuring your logo on the flaps. The sky’s the limit!
What are some ways market umbrellas are used by businesses? You might be tempted to think that market umbrellas are really only suited to restaurants featuring outdoor seating. While this is a great way to utilize the umbrellas, it’s far from the only use. There are a myriad of creative ways for market umbrellas to boost your business, whether you’re selling food or cars or even vodka! Here are just a few.
5 ways that market umbrellas can boost business. Here’s a collection of five ways that market umbrellas can help to boost your business, including potential benefits and tips for how to put each idea into action for your business.
Conclusion: A market umbrella can be a creative and innovative way to advertise and market your business. Market umbrellas allow you to promote your business in unexpected places, with successful results and greater brand recognition. So what are you waiting for? Invest in a market umbrella (or two or three) today!
Have you ever considered custom market umbrellas?
Nobody wants to waste their advertising budget. Every business wants to advertise in ways that are effective and fruitful for their bottom line. But with so many different options out there, from print ads to radio promotion to custom banners and trade show displays, it can be difficult to know which method is going to deliver the most bang for your buck.
However, there are some simple ways to narrow down the options and make a more educated decision on which types of advertising will work for your business. By taking the time to carefully consider industry, your company’s values, and your business goals, you’ll be better positioned to choose an effective advertising platform or set of platforms. Ultimately, this will make your marketing plan more effective, and will make the best use of your advertising dollars.
Investigate the different advertising options. Before you spend any money or even set a budget for advertising, do some research on the subject. What are the types of advertising that are relevant and available to your business?
Does this seem like an intimidating prospect, or something better suited to someone who has a master’s degree in marketing? Don’t worry, it doesn’t need to be complicated. Your research can start as simply as looking at other businesses like yours, and looking at what advertising methods they employ to promote their business.
For instance, say you have a gift and stationery store. How are other similar stores in nearby cities advertising? Do they have a cool mascot in an inflatable costume dancing outside of their store? Or are they part of every outdoor fair? Or do they drive around in a vehicle with wrap printing which shouts their name out everywhere they go? Or are they taking social media by storm, with thousands of followers? Take note of these different options as potential ways that you could market your business.
Consider your goals. Now that you’ve got some ideas about the different advertising options that are available, take some time to consider what you’d like to accomplish with your advertising. Is it bringing in new customers to an existing business? Or announcing a new product or service? Or perhaps it’s to help customers find you in a new location. Cross referencing what your goals are with the different advertising options can help you determine which type of advertising is the best fit.
For instance, if you want to alert customers that you have moved, a large banner or sign displayed by your old location might be very helpful; if you’re promoting a sale, a human directional or flag might be a flashy way to draw attention. For more information, check out our post on what type of signage is right for your business.
Consider what is appropriate for your business. While there isn’t necessarily a “wrong” solution for advertising, it’s true that certain types of advertisements will prove more or less appropriate for your business. To offer an example, say you’re vending lemonade at a crowded street fair. This might not be the time to display a huge advertising mural or a spinning indoor display. However, an outdoor game or an a-frame sign will provide easy, portable, and affordable options for a temporary display. Consider the logistics of your advertisement.
Make a plan. By now, you’ve done your homework, you’ve considered your goals, and you’ve pondered what will work, logistically, for advertising your business. But what if you still have a few different options? It’s time to make a plan so that you can start testing the waters.
Create an advertising plan wherein you allot a budget to advertising based on the options that you’ve researched and decided upon. You don’t have to be held down to just one type of advertisement, so it’s absolutely fine to allot your advertising budget to various methods. For instance, your marketing budget might include a print ad, the services of a social media consultant, and custom signage.
Invest in social media. OK, so we’ve alluded to the fact that you should try some different things and explore different options. But do make a concerted effort to invest yourself in social media. Now, “invest” doesn’t necessarily mean “throw all your money at it”. Sure, you can hire a social media expert to set you up on various channels and maximize the effectiveness of your social media. But for real results, you’ll have to invest yourself in social media.
There’s no rule against a business owner doing their own social media: the key is that you have to be consistent, engaging, and keep things interesting for your customers, otherwise you won’t gain much traction. But since social media is such a large part of how we find and engage with businesses these days, it’s important to at least have a presence.
Don’t just invest in social media. This piggy-backs directly on the last point. While it’s important to invest time in social media, don’t make it the only mode of advertising you employ, and don’t spend all your money on it. It is, after all, a virtual platform, and when you have a business in which you are directly dealing with customers, you need to offer a personal and tactile touch. Don’t put all your eggs in one basket. Do pursue social media, but also make sure that your advertising efforts are well-rounded, with printed advertising materials which can attract customers in the physical (not virtual) world.
Evaluate every few months. Just because a method of advertising is working right now doesn’t mean it will forever and ever. Be sure to evaluate your advertising efforts every few months to see if they are still working effectively. For example, if you’ve been displaying the same custom game for three years, it might be time to mix it up and either alternate with another game, or add a different type of signage to your repertoire. Be sure to keep things fresh for your customers to remain memorable in their minds.
Repeat these steps as needed. As time goes on, revisit these steps as often and as thoroughly as you’d like. Stay nimble and adaptable so that you can grow along with your customers, and attract new ones. Stay updated on the new offerings from Above All Advertising--you never know when a new type of signage or promotional item will become available that is perfectly suited for your business!
Conclusion: Advertising doesn’t have a one-size-fits-all solution. Your industry, location, personal style, values, and goals will dictate what works best for promoting your unique business. By taking the time to consider the various types and methods of advertising and how they can align with your goals and logistics, you’ll make the most effective choices for your company, which will make your advertising dollars well spent.
What methods of advertising work best for your business?
Can tote bags help promote your business? Tote-ally! Tote bags are a dream promotional item: inexpensive to produce, useful and handy for customers, and effective in helping spread your business name to the masses.
Customized tote bags are an easy to produce and extremely versatile promotional item that any and every type of business should consider as part of their marketing and promotional budget. Here, we’ll detail just a few of the many ways in which customized tote bags can help boost your business.
Offering tote bags can also offer you the chance to connect with customers in a more tangible way, as well. Often, you can request that customers join your mailing list or engage with some sort of small “call to action” to receive one of the totes, which can help boost your mailing list and help spread the word about your company.
In effect, your brand will be showcased wherever your customers take these branded totes. So whether they are shopping for groceries or going to the local farmer’s market, they are spreading the word about your business wherever they go. This increases brand recognition and makes your logo more prominent in people’s minds!
With items like tote bags, the more the merrier: the more totes you hand out to customers at trade shows or in an event or retail setting, the more chance there is for the tote bags to act as the mini billboards detailed in the previous entry.
Printed items like tote bags, when printed in high volume, will become a recognizable commodity. The more people see them, the more accustomed they will become to your branding. Additionally, as an added bonus, the more people see your logo, the more likely they are to express curiosity about what you are doing, which means that even people who don't have your tote might take the time to check out who you are.
Sure, some people might initially come just for the freebie (as previously noted, people do love a freebie!) but this means that you have an opportunity to engage with them. And even if one person who visits doesn’t buy anything or take business further with you, the fact that they are displaying your branding as they walk away can turn out to be valuable for drawing attention to your business. So even if people don’t buy what you are selling, if they take one of your totes, they might be bringing you more business without even realizing it!
Cross-promotional opportunity. Although it might not be your first thought, your customized tote bags can also provide a fantastic promotional opportunity which will mutually benefit you and another business or businesses.
Consider printing extra totes and offering them to a local business. For instance, you could connect with a local farmer and have them give customers your bags when they buy produce at the weekly farmer’s market. The vendor will benefit because they will have a highly useful item to offer their customers, and you benefit by spreading your logo and company branding to a new audience. This can be a valuable way to mutually benefit, and to “cross pollinate” and spread your company’s branding far and wide in a creative way.
Conclusion: For a simple promotional item, tote bags have a lot to offer for your business. For you as the business owner, they are appealing as an easy to produce and affordable promotional item, but the benefits extend to your customers, too. Tote bags provide a useful and handy item for customers that will increase your brand awareness and spread your logo far and wide. Tote bags are appropriate for just about any type of business, and can be used in any number of different settings, from trade shows to outdoor events to even in retail settings. It’s well worth considering adding customized tote bags to your promotional suite of items; there’s little risk in producing them, yet so many benefits which they can offer your company.
Have you ever printed custom tote bags for your business?