Inflatable

Branding is one of the most crucial aspects of a successful business, if not the most. Positioning your business in a way unique enough to distinguish yourself from the competitors is of prime importance in this ever-growing & competitive world of brands. However, this is easier said than done & saying that branding is ‘tricky’ would be an understatement. Since we have been producing cutting edge branding solutions for the world’s largest & leading brands, we thought it would be a good idea to share a few more branding tricks with you. These tricks are not just great for new businesses, but also for existing businesses looking to re-invent their branding. Let us get right into it- Continue reading →

We are heading towards the end of this year & Halloween is just around the corner. For business owners, now is a crucial time to plan & prepare to shoot up their profits. After all, the early bird gets the worm! Custom branded products for businesses are ideal for boosting your visibility during festive seasons like Halloween. Our fully customized products are just what you need this Halloween! Our products allow you to include customized messaging and imagery that depicts your brand in your way! Their utility is truly limitless!. Check out our five of the top items that are perfect for Halloween: Continue reading →

Marketing guru Philip Kotler rightly said that ‘If you are not a brand, you are a commodity’. If you wish to establish your business in this ever increasingly competitive world, branding is something you cannot afford to overlook. That being said, if you have a business that operates locally, our custom branding methods can help you big time in making your business stand out & increasing walk-ins by increasing awareness. What's more? All these methods help you stay away from recurring costs & last for a very long time! Let us see the three ways through which you can skyrocket your local business using custom branding- Continue reading →

Advertisement can be an expensive affair & attracting customers can be a tricky business. It has to be catchy enough to be noticeable but also subtle & efficient enough at the same time. Marketing costs are mostly recurring & thus in most cases, you end up spending your hard-earned money every time you advertise your business or service. But does it have to be this way? Especially for local advertisement? But we believe that great marketing doesn't have to be crazy expensive. What if you could have a portable advertisement tool that you can buy once and use forever? Sounds like a dream, right? Well not anymore! Continue reading →

Businesses have been using billboards for decades as far as outdoor advertisement is concerned. A dynamic ads lasts only for 30 seconds, but a billboard stays at the same spot for several months. However, billboards do not always fit the bill. So, the question is, how should you promote your business? Brochures and banner ads are outdated and used by many advertisers. If you want to try something unique, then advertising inflatables are your ideal solution. Inflatable advertising items are large, flaunt a unique look and can be used by all types of businesses. An inflatable ad is an inexpensive way of advertising, getting you higher visibility and frequency before all your prospective clients and customers. Business owners have always preferred inflatable ads due to its affordable and effective nature. Business promotion is the most expensive. So, if one gets an opportunity to advertise effectively, yet at a cheaper amount, it will obviously be grabbed by any marketer. That is exactly what has happened with inflatable advertising products. Continue reading →

Advertisement campaigns are more than often carried out in full swing. With numerous ads doing the rounds, it becomes difficult to make your advertisement stand out in the crowd. This has resulted in individuals being apathetic towards ads. But, you being a businessman, cannot afford to avoid marketing your products and services, and for that, you need to spend quite some money. But what if those ads go unnoticed by people? All the money spent on marketing goes to waste. Don't worry, you can market your products and services effectively, that too at a much lower price, through giant inflatables. The giant inflatable is just the perfect way of being noticed in a world cluttered by ads across various mediums. These have evolved as an effective tool in the world of advertisers. Marketers all over the world are opting in increasing numbers for the inflatable. Continue reading →

Every business owner wants their company to flourish, but how to make that happen? Start by building your customer base. Your customers are the source of your sales and overall success as a company, so it’s important to put effort into building a large and loyal customer base. By adhering to these eight basics of building a customer base, you’ll be investing in the future success of your business. Have a mission. For any type of company to become successful and gain followers, it has to have a company mission. This might be a single goal, or a set of company principles to which you adhere. Let’s put it on a simple, easy to understand level. Say, for instance, that your business consists of a pizza food truck. In this case, your company mission might be to provide authentic Neapolitan pizza using the finest and freshest ingredients you’re able to source. Even such a simple mission as this can make the difference, attracting like-minded customers and making them choose you in favor of your competitors. Be sure to have your mission in place so that you can attract the right customers. Continue reading →

When it comes to advertising, everyone wants their promotional efforts to go viral. To do this, though, you can’t simply follow what has worked for others in the past: you need to lead the charge and be a trendsetter with your advertising. How does one do that, exactly? Actually, it’s not as hard as you might think. This post explores some specific steps for you to follow so that you can take the leap from following trends to starting them yourself. See for yourself how these tips can impact not only your advertising but your company’s overall success! Know who you are as a company. Before your advertising efforts can be effective, much less trendsetting, you need to have a clear identity as a company. Sound intimidating? Don’t worry, it’s really quite simple, taking the time to think about this will help immensely in terms of establishing your branding. Your company’s identity should be simple to define. Think of it this way: if you were asked to describe your company in a sentence or two, what would you say? For instance, if you have a greeting card business, you might say “I’m a greeting card publisher who produces witty greeting cards featuring whimsical art, which are all printed in the USA”. Naturally there is more to your company than that, but this is your company’s core identity. This is likely how people will find you and what they will look to you for. Being very clear on your identity in and of itself won’t make you a trendsetter, but it’s a vital part of the process and cannot be overlooked. Having a clearly defined company identity will make becoming a trendsetter far easier! Continue reading →

If your company has a marketing plan, then you’re ahead of the game: this is a powerful yet often overlooked planning tool which can help your company reach its goals. However, to really take your marketing plan one step further, you should make sure to incorporate signage in your efforts. But wait: let’s back up. Before we talk about how to incorporate signage into your marketing plan, it may be helpful to offer a refresher on what a marketing plan actually is. A marketing plan is like your company’s blueprint for upcoming advertising efforts. It’s like a sort of outline or rough sketch of what your advertising efforts are going to be for a specific period of time, usually on a quarterly or yearly basis. The marketing plan details how the company intends to reach either financial or other company goals by employing various marketing efforts. These might include trade shows, social media outreach, advertising materials, and the subject of this post, signage. Continue reading →

Whether it’s an outdoor sign to indicate your location, an advertising inflatable to grab attention, or custom printed items to offer to customers at trade shows, advertising materials are vital to every business. However, with so many options available, selecting the advertising materials that are best for your business can sometimes prove challenging. Whether you’re thinking big or starting small, these ten questions can help you make the right decision about which advertising materials are right for you. Ask yourself these things as you consider different advertising and promotional options; the answers can help direct you toward the products that will best help you reach your goals and increase your business. Continue reading →