August 2016

  1. 8 Ways To Use Branded Furniture For Promotion

    8 Ways To Use Branded Furniture For Promotion
    Image1 Chairs, stools, tables, podiums. These are all common furniture objects that are used by businesses on a regular basis at trade shows or in retail settings. Why use bland, forgettable furniture when you could use branded furniture to promote your business? Investing in branded furniture items can be a valuable investment for your business in several different ways ways. For one, branded furniture provides a valuable opportunity to increase brand recognition and keep your logo and business fresh in people's mind. Branded furniture is also functional, providing seating, display units, and presentation opportunities for customers and employees. Continue reading →
  2. 10 Creative Marketing Ideas for Retailers

    10 Creative Marketing Ideas for Retailers
    Making a living by running a retail business is not always easy. Particularly in our tech-driven day and age, it can be hard to compete with the rock-bottom prices offered by online retailers. This brings up an important question: how do you promote your retail business and set yourself apart so that customers choose to spend their time and money with you? In a nutshell, the answer is that you have to make your business stand out. As a retailer, this means that you've got to invest time in defining your brand and that you must employ some clever marketing techniques to promote your business to the masses. Here, we'll detail some creative ways to set your business apart, from creative indoor and outdoor display options to different ways to connect with your community to promote yourself. You might just be amazed by how these ideas can help draw in customers and ultimately, improve your sales. Continue reading →
  3. How To Make An Impression With Advertising

    How To Make An Impression With Advertising
    How do you make an impression with your advertising? It's a simple question, and yet one that inspires debate among the most adept and business-savvy minds. But it doesn't necessarily need to remain a riddle with no answer. making a great impression Part of the confusion is, there are so many different ways to advertise and none of them right or wrong. From employing outdoor signage, there are limitless ways to get your business in front of future customers. While in many ways this variety is wonderful, it can also serve to spread you and your advertising message too thin. By putting your advertising attention in too many directions, you can actually weaken the effectiveness of your marketing by losing a specific focus. Continue reading →
  4. 8 Ways to Get Use Out of Your Trade Show Displays During Off-Season

    trade show display If you exhibit at a trade show, then you already know the absolute importance of having a great trade show display. Often, your trade show setup is a customer’s first impression of your business, so it’s important to have a great display that exudes professionalism. But what should you do with your display during the trade show off-seasons? Keep it in storage? Or is there perhaps an opportunity to utilize your display in unexpected ways to maximize your investment? Here, we’ll discuss some ways that you can use various trade show display components to boost your business all year round, even when you’re not on the road. Continue reading →

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